Here is a great article on 5 ways to manage your online reputation In the days of social media, negative online content could have far-reaching legs and a devastating impact on a physician unless it’s managed efficiently. Even if some physicians themselves are not online, their names, comments on their style of practice, and complaints [...]
Health care reform and the economy have changed both the provider and the patient side of health care. Beyond the advances in technology, clinical expertise and quality many individuals bring their consumerism to their health care purchases. Today’s economy means more patients than ever are paying for health care coverage out of their own pockets [...]
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I am going to explain a bit about why physicians should care about online reputation management (ORM). As the online world becomes more pervasive, reputations are increasingly built and managed on the Internet. Online Reputation Management is the process of monitoring, addressing or mitigating search engine result pages or mentions in online and social media. [...]
Dr Bob has been a friend for many years and I am always learning new interesting accomplishments or endeavors. This is a neat video that demonstrates some of his accomplishments and his commitment to the anti aging movement.
Google Places Page Tips 1. Creating a Google Places page listing helps you rank higher in local search results. Google emphasizes Places pages in its localized search results, both on computer and mobile browsers. You must claim you page if you have not already claimed it and control the page which is prime real estate. [...]
Mobile is the hottest thing in advertising. Turns out, getting people to make a phone call can be very lucrative. FORTUNE — Companies diving into mobile advertising have found success getting consumers to do something unusual with their smartphones: make calls. It’s no surprise that the mobile space has become one of the hottest areas [...]